Sign-up, websites, presentations, writing.
How to sign up for Claude and use it to build websites, put together presentations, and write copy. A guide for entrepreneurs with no technical background.
Claude: starting from scratch
A step-by-step guide for anyone who saw a reel and wants to try Claude right now. No technical background, no code, no software to install.
Step one
Signing up for Claude. 3 minutes.
1. Open claude.ai
Go to claude.ai in any browser. Works on your phone and your computer.
2. Click "Sign up" and pick a login method
You can sign in with Google or create an account with your email. You'll need a working email address.
3. Confirm your email
You'll get an email with a link. Click it and your account is active. That's it.
4. Free or paid?
Free is enough to get started. There are daily message limits, but plenty for getting a feel for it.
Claude Pro, $20/month, lifts the limits and gives you access to smarter models. If you're using it every day, get Pro.
A note for readers in Russia
Anthropic (the company behind Claude) works in Russia without restrictions. Payment: a card issued in any other country, used over a VPN, or a virtual card. The free tier requires no payment at all.
What Claude can do
Websites, presentations, and copy, right in your browser.
🌐 A one-page site or landing page
What to tell Claude:
"Build a one-page website for my yoga studio Prana. Address: 12 Lesnaya St., Moscow. Bookings by phone: +7 999 123 45 67. Style: calm, warm tones."
Claude will write the HTML and show a preview right in the chat. Copy the code and you can publish it on GitHub Pages (free) or hand it to a developer.
📊 A deck for investors or clients
What to tell Claude:
"Write the structure for a pitch deck for my food delivery business. 8 slides: problem, solution, market, how we operate, team, financials, the ask, call to action."
Claude will give you finished copy for every slide. Paste it into Canva, Google Slides, or PowerPoint, and the design is done in 20 minutes.
✍️ A post for Instagram or Telegram
What to tell Claude:
"Write an Instagram post. I own a coffee shop in St. Petersburg. I want to announce that we have live music on Fridays starting at 7:00 pm. Tone: warm, nothing corporate. 150-200 words."
Claude will write a post with a solid hook, real substance, and a CTA. Just copy it and publish.
📧 A business email or sales proposal
What to tell Claude:
"Write an email to a potential client, a restaurant chain. I supply organic vegetables. I want to propose a partnership and show that our produce is fresher and cheaper than the competition's."
You'll get a finished email with a persuasive structure: a subject line that gets opened, the core offer, the benefits, and a call to action.
📋 A contract or document template
What to tell Claude:
"Draft a services agreement template for a photographer. I'm an individual, and so is the client. It needs: scope of services, timelines, payment, photo rights, and liability for both parties."
A basic contract template. Have a lawyer review it before you use it for real, but 80% of the work is already done.
🧮 Calculations and spreadsheets
What to tell Claude:
"Build a financial model for a coffee shop: 50 cups a day at 200 rubles each, rent 60,000 a month, two baristas at 35,000 each, supplies at 30% of revenue. Break it down month by month for one year."
Claude will run the numbers for you. Ask for the output as a table and copy it straight into Excel.
How to get better results
3 rules of a good prompt.
Give context: who you are and who it's for
Weak:
"Write something about a coffee shop"
Strong:
"Write an Instagram post. I own a coffee shop in central Moscow; my audience is office workers aged 25-40. Topic: our new seasonal drink, a pumpkin spice latte."
Specify format and length
Weak:
"Write a presentation"
Strong:
"Write copy for a 6-slide deck. Each slide: a headline plus 3 short bullet points. Topic: why ordering from us pays off."
Ask for a rewrite if you don't like it
Weak:
"(you leave without a word)"
Strong:
"Good, but make the tone a bit livelier and cut the corporate speak. And add a concrete number to the first paragraph."
What's next
Got the basics down? Here's the next level.
- Voice control - You talk out loud, Claude does the work. Superwhisper + Claude = 3× faster than typing.
- Full prompt lists - 50 prompts for different jobs: copy, strategy, analysis, content.
- AGINE Content Factory - 9 social networks in 2 hours a day. How we do it and what costs $20/month.